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The Coronavirus has been an economic blow. Job losses and quarantining have resulted in the decline and compromise of both big and small businesses. This is not only discouraging to business owners, but it also leaves them feeling somewhat hopeless. No one had the hindsight of how severely this pandemic was going to affect life...
Imagine casually scrolling through one of your social media feeds. Maybe you’re doing some Facebook stalking. Perhaps Instagram liking. Or Tumblr shitposting. Regardless of what you WERE doing, NOW you see one of these text-based memes: “Accidentally marry an Aries?” “Which one’s more disappointing… your marriage or last night’s episode of Game Of Thrones” “Get...
We are well into the second half of 2020. It’s only natural for you to start thinking about your business plans, goals, projections, and changes for 2021. This advanced planning helps to ensure that you’re self-employed and have a well-defined mission statement. It keeps you on track for success. What are some of the essential...
You might be thinking, why do I need to have a website? After all, you are an accounting firm and not an IT firm. Unfortunately, these days having a website is a necessity for almost any business. Instead of looking at it as a burden, pretend that this is similar to an exam prep for...
There are over a billion websites in the world right now. Each of them is looking for traffic just like you are. These websites are not your competitors. It is likely that you still have tens of thousands of websites competing with yours. With competition being this stiff, marketers and business owners have to come...
So, you’re interested in being a small business owner. Perhaps there’s a cause that you want to base your livelihood off of. Maybe you want to break free from a 9-to-5 pyramid scheme or humdrum routine. Or you might just be clueless about what you want to do. You just know you want your own...
There is a considerable difference between commercial and residential electrical work. Electricians handle separate segments of the industry. The same electricians may work across both sectors at different times in their careers. Electricians may be skilled at both. If you are an electrical contractor in the B2B segment, you need to devise an expansion plan...
So, you’ve officially become a small business owner, or you currently own one. It’s a no brainer that in order to keep it running you need to continuously have an influx of satisfied, paying consumers. This is where advertising becomes very helpful. You might have used flyers, hired people to stand in the street with...
January 2020 marked the time when I first heard about the Coronavirus. Reading about a normal day in the Wuhan market gone totally wrong filled me with dread. I wondered what was to come for the rest of the world. It wasn’t just about the quarantining or walking around everywhere with a mask on. I...
As an owner of a small business, there are many responsibilities that you need to have a hand in. Drafting, maintaining, and adhering to a budget are some of the most important tasks. These are necessary when running a successful business. As the fourth quarter of 2020 approaches, now is the time to start fleshing...