If you believe in workplace culture, it is crucial to treat your employees well and trust them for that turnaround. Having happier employees means happier clients, which means they’re working harder, as proven by Bryan Luoma, engineer and founder of computer drafting company Cadsourcing. One of their company’s most astonishing core values is die-hard service: not only to the clients, but also to your fellow employees.
Cadsourcing works with architects, engineers, contractors, and manufacturers throughout the US and Canada. Bryan was working as a professional engineer in Central New Jersey and Philadelphia when he scratched his entrepreneurial itch and founded Cadsourcing in 2011. Bryan got the idea after seeing Facebook posts of a gas station by one of his cousins in the Philippines, sparking his interest in making a contribution to engineering. Expecting no less from a Heartrepreneur, Bryan’s company now employs more than 60 people, not only in the US but also in the Philippines. And the best part? By working through various CADgiving efforts, their company is making a positive impact on the communities that gave them life.
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New Blueprints For Computer Drafting With Bryan Luoma
My guest is Bryan Luoma and he’s the Founder of Cadsourcing. What intrigued me and why I wanted to do the interview is he has a very interesting story. Cadsourcing is a computer drafting company. They work with architects, engineers, contractors, and manufacturers throughout the US and Canada. Bryan was working as a professional engineer in Central New Jersey and Philadelphia, in my area. He scratched his entrepreneurial itch and began Cadsourcing in 2011. Where he got the idea was after seeing Facebook posts of a gas station by one of his cousins who’s also an engineer in the Philippines and being interested in the quality of the engineering. It’s very interesting as we get into this to understand how Bryan has successfully merged a growing global business with social awareness. With consciousness, with heartrepreneurs as we call it, they now employ more than 60 people, not only in the US but also in the Philippines. The best part is that they’re having a positive impact on the communities that they work through various CADgiving efforts. Welcome, Bryan.
Thanks for having me, Terri.
Here you are, you’re working as a professional engineer. I get the story, but I want to go deeper. What made you literally, “I’m literally going to go out and do this.”
I always had an entrepreneurial heart. Even though I was trying to climb the corporate ladder, at the same time I was looking for opportunities. I was reading Rich Dad Poor Dad and The 4-Hour Workweek and this and that. Then like you said, I saw a post from a cousin of mine who’s an engineer in the Philippines on Facebook. One of the good things Facebook does, I know they’ve been in the news for some bad stuff, but they connected people and they connected me with my cousin and I saw those posts of a gas station he was designing and I was impressed. I was like, “That looks just like the Exxon Station I did in Central New Jersey. I said, “This might work,” and reached out to him. We put up a website and next thing you know, I was getting sales, and I said, “We better start hiring people,” and that was the beginning of the adventure.
I love to hear a story like this. It’s just so interesting to me and so incredible. How did it grow? What does it take to grow? There are a lot of people who want to grow six-figure business, seven-figure businesses. Tell me about that.
From the beginning, I was thinking big. Even though I only had three people maybe in the beginning, I was trying to set up processes and trying to function as a seven-figure plus business. The processes that I was putting in place, just the mindset I was trying to convey to my employees was that if you have that in mind and you have that shining light in the distance that you’re heading towards, good things happen.
Talk a little bit about, you have a business with people in the US and the Philippines. How do you run a business like that? It sounds tricky to me.
A lot of Skype calls. It is, but at the same time I trust people. I’m a very optimistic person so I don’t micromanage people’s time. I’ve got people in Florida, Seattle, Illinois, Texas and other states. We’ve got meetings that I asked to make sure that they attend, and if we got work that I want them to do and they get the work done, I trust them. Certainly, that’s backfired on me at times and I’ve had people take advantage of that, but not too often. I’m rewarded by good people that like their jobs and such, we were able to grow. Some people don’t trust their employees and then they stifle them as a result. I try to let people be free and do as much as they can.
I want to speak to that and thank you for sharing that. I remember I had someone managing me in corporate America and I couldn’t make any decisions on my own. It was very stifling and I couldn’t move things forward. I decided that when I would move up in a company, which I did shortly after, that I would not be like that at all. Instead I let people go out and make mistakes. I actually encourage them to make mistakes. It was so much better. Things ran so much better. It was a great lesson for me. Yes, they made mistakes, but the mistakes weren’t life and death and nobody was getting injured during the mistakes and it was a great way to learn. I love hearing that. Thank you so much. It seems to me like you come from having a positive workplace culture and you also come from impacting the community. Tell me about both of those, if you would. I’m interested in both.
I’m a believer in workplace culture and treating your employees right, trusting them, and having that turnaround by having happier employees which means happier clients, which means they’re working harder. One of our core values is diehard service, that not only means to the clients, but also to your fellow employee and also honesty and just giving to the community. We’ve focused on that and as a result, our employees are happier. Certainly, utilizing having more than half of my team in the Philippines, some people might think, “Let’s squeeze all the value we can out of that workforce and try and increase profits that way.” My approach was, “Let’s treat them better than anyone else is treating them. As a result, be the place where people want to work and to not have to worry about turnover and have happy employees that are giving their all for the clients.” That’s what’s happened. We have our turnover rate that I’m very proud of that when I hear horror stories from other employers, I think we’re doing the right thing.
[Tweet “Happier employees which means happier clients.”]
We refer to people like you as heartrepreneurs, people who are coming from a very conscious place of making a difference through the client family members they serve with their vendor partners, making a difference with their employees, and then doing something very socially conscious with their community. I just love what you’re doing. Thank you for that. I also love how you took the company name and concept and then you created CADgiving. That’s brilliant and smart.
We wanted to get the employees behind it. We wanted to get them excited. We figured if we brand it, now it becomes part of the company. It’s something we do and we try and to do a CADgiving initiative every quarter. In the last quarter, the employees went to a elderly facility in the Philippines and they spent a day just eating and having fun and talking and just bringing some joy to these people that maybe don’t necessarily have families that are doing that or around even. It was certainly good for our employees as much as the people we are visiting.
It gives me goosebumps. That’s phenomenal. If you could give a message to someone who’s maybe still in a job in their career and has the entrepreneurial itch, what would you want to share with them, Bryan?
Take the leap. In one sense, I wish I had taken the leap five years earlier, but in the other sense, having a remote company and working with clients all over the country and just the nature of what we do, I don’t know if my company could have existed five, ten years earlier. Entrepreneurship is a good thing and I encourage it for everyone.
Some people are afraid to take that risk and they’re afraid to move forward. The fact that you went out there took the risk to move forward and you’re making such a difference is one of the reasons I wanted you to come. There’s another part of the story about the Philippines, you and your mother.
My mom immigrated to the US over 40 years ago now. When she came here, she had the same dreams as many immigrants. She wanted, first of all, a better future for her family and her future kids, but also she wanted to give back to her family. I didn’t grow up rich. When I was growing up, she was sending a $100 back to her family and eventually when she started having a little bit of success in her career, she was sending nieces and nephews to college. I was proud of what she was doing for her family back home. Part of the reason that I was excited about this opportunity with Cadsourcing was that it was helping my family directly, and now it’s even beyond the family. We have 60 plus employees, so that’s 60 plus families that we’re directly impacting and creating a middle class there and giving good jobs for architects and engineers, graduates that maybe would have to go overseas to find good opportunities. In fact, a third of our staff worked overseas before they got a job at Cadsourcing that allowed them to stay home. They were working in Saudi Arabia and other places in the Middle East, in Japan, in Europe and leaving home for ten months at a time. That’s the only place they could find a job that was paying well and used their skills. We’ve been able to provide those jobs where they live and keep those families together, and I’m proud of that.
I just want to take a moment and celebrate you and what you’re doing and what a huge difference you’re making on the planet. Thank you so much. Bryan, how can people find out more? Get in touch with you, follow you?
If you go to the website, Cadsourcing.com, you can get a lot of info there about what we’re doing. We have a page on CADgiving so all of our CADgiving initiatives are on there. You can email me. My email address isn’t a secret. It’s Bryan@Cadsourcing.com.
I appreciate you being a guest here on Heartrepreneur Radio. Everyone, go check it out. I did. I found it fascinating. It’s one of the reasons I said, “I want to have Bryan here on the show.” Bryan, thanks for joining me in Heartrepreneur Radio.
Thanks a lot, Terri.
You’re welcome. For the listeners, don’t forget to subscribe. That way, you won’t miss any episodes. You could have missed Bryan Luoma and this fascinating conversation. He’s someone who truly is a heartrepreneur and making a real difference in the world. If you like the show, give us some five stars, share us, give us a great review, pass us forward. Don’t let us be a secret. See you next time here on Heartrepreneur Radio.
- Rich Dad Poor Dad
- The 4-Hour Workweek
About Bryan Luoma
Bryan Luoma is the Founder & President of Cadsourcing, which provides CAD drafting services across the globe. As an industry transformer, Bryan is building a socially responsible company that follows the best practices of B-Corp principles to integrate his business with a higher purpose to help others build stronger communities, and affect positive change in the world. Cadsourcing employs over 50 people in their Philippines specialized CAD drafting office, as well as a growing team of US project managers, sales staff, and executives. With aggressive expansion plans in the Philippines, Cadsourcing is forming a collective culture that aligns personal and company values for the betterment of generations to come. Why the Philippines? The easy answer could be that the Philippines is a leading player in the business of outsourcing, but strip away the traditional mindset and negative perception and you’ll find a more ethical and personal reason. Cebu is the birthplace of Bryan Luoma’s mother who immigrated to the US in 1975 with a dream to raise her kids in the US and to some day help their extended family of aunts, uncles and cousins in the Philippines. He understands and cares deeply about the hardships and external forces they face due to underemployment, lack of education, environmental health issues, and poverty.