The Secret to High-Quality Followers

One of the most common pieces of advice from gurus is to grow your following. However, solely focusing on increasing your followers has limitations when it comes to the quality of the followers you get.  In this episode, Dr. Terri Levine discusses why the conventional wisdom of solely focusing on growing your followers might not […]

How to Consistently Grow Your Social Media Platform

Elections have a significant impact on the dynamics of social media platforms. Every time there is an election, everyone’s engagement on every social media platform goes cold. The algorithm on the platforms changes our engagement and gives more priority to political ads on all social media platforms. However, this doesn’t have to be the case. […]